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The Adobe Certified Expert - Campaign Developer certification is the industry-recognized validation of one's proficiency in Adobe Campaign. This certification requires in-depth knowledge of delivering customized Campaign implementations that meet business requirements and customer needs and are capable of articulating and conveying technical concepts to a technical and business audience.

Certification demonstrates to the marketplace that you're able to perform a job role using Adobe's leading solutions. Get recognized for your expertise with Adobe products and differentiate yourself from the crowd.

Exam number: AD0-E312

Exam name: Adobe Campaign Classic Developer

Certificate level: Certified Expert

Status: Active

Available languages: English

Number of questions: 50

Formats: Multiple choice and multiple select

Duration: 120 minutes

Delivery: Online proctored (requires camera access) or test center proctored

Passing mark: 62% or 38/50 [Please note: Percentage score would only be seen on older exam scores.]

Price: $180 USD

At a minimum, the candidate seeking to become certified as an Adobe Campaign Classic Developer - Certified Expert has

At least two years of Campaign Classic software experience

At least three years of combined experience in JavaScript programming, SQL development including ETL, and web technologies (XML, HTML and web services)

Experience executing a marketing campaign using digital omnichannel

Experience with database architecture and knowledge of database marketing

Ability to map requirements to Adobe Campaign functionality

Ability to troubleshoot Campaign Classic implementations

Basic understanding of server configurations related to Campaign Classic

Apply system-wide configuration settings and defaults

Given various parameters, select the appropriate Adobe Campaign feature to implement a use case

Troubleshoot system configuration settings

Implement custom configurations

Given a set of requirements, apply best practices to design a data model

Describe the implementation of APIs in Campaign

Describe best practices for developing with JavaScript in Adobe Campaign

Apply JavaScript libraries in workflows, SOAP calls, typology rules and personalization blocks

Describe commonly used OOTB functions

Given a scenario, identify the use case against forms versus web app implementing

Implement a custom web app and complex forms

Describe best practices for using SQL functions in Adobe Campaign

Given a scenario, understand how to use SQL scripts in Adobe Campaign

Given a scenario, configure security settings for an operator

Describe how to configure access management settings based on the solution design document

Describe how to configure single sign-on and LDAP integration

Describe access management at the Adobe Campaign instance level

Understand the limitations of data partitioning and when to use sysfilter

Given a scenario, select the best approach to integrate with external data sources

Implement best practices for workflow data processing

Apply data integration techniques within a workflow

Identify security and network settings to integrate with Adobe Campaign from an external system

Set up the CRUD process on a schema from outside of Adobe Campaign

Given a log entry from the monitoring console, identify possible causes

Understand and act on the Workflow heatmap

Demonstrate the process to create a custom workflow or report for instance monitoring

Identify problems based on system indicators

Explain the impact of services and processes on the system

Identify basic system audit metrics/checks

Apply advanced personalization techniques

Configure and apply custom target mappings

Identify appropriate JavaScript usage in the Campaign workflow and why

Apply custom code to manipulate temp tables and workflow context

Validate and debug workflow logic

Apply advanced delivery settings

Describe workflow practices that have a negative impact on performance

Configure the Interaction module

Given a use case, recommend complex targeting workflow design